ROLF C. HAGEN (UK) LTD. PRESS RELEASE

The winner of a recent competition in Practical Fishkeeping Magazine to win a Fluval G6 filter is delighted to have received the advanced, smart looking filter from aquatic experts Hagen.

Mr Charles Stanger from Great Sutton, Merseyside picked up his prize from his local aquatic store Water World last week. “I’m absolutely made up & pleased to be collecting from Water World, it’s a good shop, excellent service & advice”, said Mr. Stanger. “I look forward to the phosphate reducing qualities and water clarity the G6 is going to offer my reef tank and the G6 will be out on show, it’s a smart looking piece of kit!”

Competition entrants had to describe, in 20 words or less, where they would display the G6 if they won it. Mr. Stanger’s winning entry read ‘The Fluval G6’s good looks are a given, so it’s never getting hidden. Shiny and new, it’s always on view.’

The filter was presented by Hagen Area Sales Manager Sandra Moseley and Scott MacGlashan from Water World. Scott said of the new G-series; “The Fluval G is a great product for the aquarium keeper, you can set it up the way it suits you and your aquarium. We have had a great response from our customers. We have made follow up checks with every customer we have sold a Fluval G to and all of them are very pleased with the product”

Fluval G filters are available from selected stockists nationwide, for more information or to find a local stockist visit Fluval-G.com.

Since then, the G Series has received more attention online and in stores than any other new aquatic product in recent memory.  We’d like to take this opportunity to say “Thank You” to a number of Aquatic blogs and sites that followed the launch of the Fluval G.  You can check out their coverage in the links below:

Practical Fishkeeping Magazine

Captive Aquatics

Pet Solutions

3Reef

Tank Gadget

Reef Builders

Reef Tools

If we’ve forgotten anyone, you can post a link in the comments below.

Throughout its launch, the Fluval G has been greeted with a great amount of excitement, anticipation, and especially, a lot of questions!  With most of the basic information on the filter available to the public either online or through trade shows, the Fluval team decided to sit down with the people over at Practical Fishkeeping and answer a few questions.

Robert Reid, Hagen’s Category Manager for the Fluval brand has provided some very specific and unique insight into the development of the Fluval G.  In the interview, Robert discusses flow rates, the science and importance of the conductivity meter, calibration of the conductivity meter,  other features considered for the G, and future possible expansion of the Fluval G product suite.

Here’s an excerpt from their interview:

It’s great that Hagen has been so innovative and launched such an interesting product, particularly given the current economic climate. Who do you see as the target market for the Fluval G range?

We strongly believe that there are a lot of people out there, interested in buying and owning the latest technologies or products that make life easier and are more convenient. As long as there is good value for the money the savvy consumer will be as excited as we are to experience the Fluval G. A good example would be those consumers buying Apple products, such as the iPods or iPhone. They could purchase similar performing items for less but don’t because they see the intrinsic value. And this is exactly our target group. They could be beginners, intermediates or advanced fish keepers.

In addition, the development of the Fluval G should be considered a milestone in filtration technology, and it will definitely raise the bar for other filter manufacturers to rethink their strategies and designs in order to produce easier and more consumer-friendly products. The Fluval G will definitely change the way we look at aquarium filtration today and without any pioneering work, we would still be in the age of air pumps and under gravel filters.

For the complete interview visit Practical Fishkeeping and read Hagen Responds to Fluval G Critics.